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Company Attracts Trend-setting Filmmakers, Fortune 100 Companies and Top Advertising Agencies
SEATTLE, June 24, 2014 /PRNewswire/ -- Nimia, the company that is reshaping the film licensing landscape, announces they have now raised over $1.2M in seed funding and exceeded all growth projections since beta launch one year ago. The company has secured original content from some of the world's leading filmmakers and has contracted with top advertising agencies, giving them a superior way to license, manage and monetize their original video content.
Nimia's rapid expansion has exceeded expectations; maintaining an average 800 percent growth rate in user acquisition, a 1200 percent growth rate in video uploads, and surpassing revenue projections in the first quarter of 2014 by over 1100 percent. The company also confirms it is adding an average of 500 hours of new footage every month.
The brainchild of CGI artist and filmmaker Zachary McIntosh, Nimia is a response to the evolving needs of filmmakers and content buyers. The company's robust media management platform streamlines workflow and their boutique marketplace features meticulously curated video content.
"Nimia removes the agent from the licensing process, providing the artist autonomy in licensing video assets," says McIntosh. "This industry has been dominated for decades by big players with archaic platforms. As a filmmaker, I needed four 3rd party services to accommodate my workflow. With Nimia, all of the services are centralized in one platform."
The company's advisors include seasoned digital content experts from Adobe, Amazon, Facebook, Microsoft and Real Networks. According to Nimia advisor Thomas Nielsen, former Adobe Vice President, "Nimia understands the art and the business of visual creativity. They have created a powerful solution to bridge the needs of producers and their clients."
Since its beta launch last year, Nimia has acquired high-profile customers from over 40 countries who are using the platform to manage and monetize their video assets, and to discover and license new, original content. Directors and producers for DC Shoes, Red Bull, National Geographic and agencies like BBDO, Leo Burnett and TBWA/Chiat/Day are among the many customers that are licensing and managing footage through the Nimia platform.
For filmmakers, Nimia provides autonomy, giving them control over licensing terms and pricing. Renowned independent filmmakers such as Brain Farm, Helio Collective and Upthink Lab are signed on with Nimia, which offers filmmakers the industry's most generous revenue split – 90 percent – through its direct licensing model.
According to Nimia co-founder and attorney Eric Harrison, "The growth we have seen in this first year is a testament to our disruption of the footage licensing space. We provide innovative tools, better policies and a streamlined way to license and monetize video."
In the next year, Nimia will be adding new features and tailoring its platform to the needs of its users, further revolutionizing the digital rights management market.
To see Nimia's platform in action, click here.
Founded June 1, 2013 in Seattle, Nimia is streamlining the film licensing process with a robust media management platform. The company's direct sale feature offers the industry's most generous royalty structure. Nimia's meticulous curation of high quality video content and authentic relationships with its producers have fostered a powerful community of influential filmmakers and buyers. Learn more at www.nimia.com.
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