Event planners return to Tucson, talk community impact - Tucson News Now

Event planners return to Tucson, talk community impact

(Source: Tucson News Now) (Source: Tucson News Now)
TUCSON, AZ (Tucson News Now) -

Several major events in southern Arizona have put Tucson on the map, and the city recently wooed an entire organization of event planners to the Old Pueblo.

The International Festivals and Events Associations (IFEA) opened its annual four-day convention at the JW Marriott Tucson Starr Pass Resort & Spa on Tuesday. It's the first time IFEA has returned to a city in consecutive years, according to organizers.

More than 500 people from all over the United States and 10 different countries attended last year's convention, according to a release from The Festivals and Events Association of Tucson and Southern Arizona (FEATSAZ). It provided a $250,000 impact on the local economy.

“This is a huge win for Tucson,” Kurt Tallis, President of FEATSAZ, said. “This is also great exposure for Tucson to international event professionals who may want to stage events here.”

Attendees share best practices and other tips during information sessions, but Tuesday night's calendar was left open so everyone could venture into the city and enjoy Tucson up close.

"Festivals and events contribute hundreds of millions of dollars a year to Tucson’s economy, and have played a major role in the revitalization of Downtown Tucson," said Caitlin Jensen with the Downtown Tucson Partnership.

This year's convention includes professionals from major events like the Olympic Games, the Kentucky Derby Festival and the Tournament of Roses Parade and Bowl, according to FEATSAZ.

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